In the great big world of social media marketing, there are a lot of outstanding promotional campaigns that grab headlines, engage audiences and promote new or established brands in unique and different ways. You know the ones … they make
Doing Your Own PR? Here’s How to Get the Media’s Attention
As former daily newspaper writers, the MKT Communications team knows both sides well – the editor or reporter working long hours who needs a good hook, and the PR person looking for ways to get their client some press. While
Why businesses must make time for social media marketing
Businesses large and small face a stark new reality when it comes to engaging with clients: ignore social media marketing at your own peril. The vast majority of companies have made the all-important first step of venturing online –
How to Make the Most Out of your Marketing Budget
As we all know, not all marketing budgets are created equal, and smaller companies with budget constraints often see smaller budgets equalling smaller marketing results. But this is not necessarily true. By spending more time on creating a marketing campaign