LinkedIn is used by 11 million professionals in Canada alone, and it packs a powerful punch in corporate circles. One in three Canadians use the platform, and the vast majority are GenX, age 45-54 with nearly half earning $100K-$250K. These
As online marketing continues to change and grow daily, owners, CEO’s marketing managers and others in businesses and organizations big and small are left clamouring to keep up. Strategy, content marketing, SEO, web design, graphic design, PR, paid online marketing
Members of the MKT team recently had the chance to watch the largest and most creative travelling show in the world – Cirque du Soleil. Like most Calgarians, we were floored by the acrobatic wizardry of their latest show, Kurios.
In the great big world of social media marketing, there are a lot of outstanding promotional campaigns that grab headlines, engage audiences and promote new or established brands in unique and different ways. You know the ones … they make
As former daily newspaper writers, the MKT Communications team knows both sides well – the editor or reporter working long hours who needs a good hook, and the PR person looking for ways to get their client some press. While
Businesses large and small face a stark new reality when it comes to engaging with clients: ignore social media marketing at your own peril. The vast majority of companies have made the all-important first step of venturing online –
As we all know, not all marketing budgets are created equal, and smaller companies with budget constraints often see smaller budgets equalling smaller marketing results. But this is not necessarily true. By spending more time on creating a marketing campaign